Digital Marketing Strategy
We start with an initial consultation in which we learn about your business, products, services, goals and current challenges. We evaluate your website thoroughly for SEO and user experience, perform a content audit to determine where there may be gaps in your content marketing and research your competitors to determine their participation in digital marketing. Based on this information, we create a digital marketing blueprint that includes detailed buyer personas to guide targeting efforts and strategies for organic SEO, PPC marketing, content marketing and social media.